ROI

Emotional impact, important for ROI, starts with an artistic concept. For example, I take the direction of sunlight into consideration. For most projects I start with outdoor twilights at sunrise, followed by aerials with long shadows, and finally interiors. We will discuss the views, direction of natural light, artificial lighting, and staging in the planning phase.

Architectural

  • ROI goal: Conceptual images that highlight design features.
  • ~2 hours per photo on location + ~2 hours editing per photo.
  • $250 per edited photo for one for the following licensed usages:
    • Architect’s portfolio.
    • Corporate marketing collateral.
    • Cost sharing: +50% per third party.
    • 1 year exclusive unlimited rights: +100%

Model Homes / Model Interiors

  • ROI goal: Catalog quality photos.
  • ~30 minutes per photo on location + ~30 minutes editing per photo.
  • $60 per edited photo…
  • …for one of the following licensed usages:
    • Home builder’s portfolio.
    • Interior designer’s portfolio.
    • Cost sharing: +50% per third party.
    • 1 year exclusive unlimited rights: +100%

Beach Resorts / Vacation Homes / AirBnB / VRBO

  • ROI goal: Fully booked vacation rental units year around.
  • ~15 minutes per photo on location + ~15 minutes editing per photo.
  • $30 per edited photo + $3 per second of edited aerial video…
  • …for the following licensed usage:
    • Unbranded photos for listing services and brochures.
    • Branded photos and branded aerial video for social media.

MLS

  • ROI goal: A quick sale, and portfolio photos for the realtor.
  • ~5 minutes per photo on location + ~5 minutes editing per photo.
  • $10 per edited photo + $1 per second of edited aerial video…
  • …for the following licensed usage for the duration of your listing:
    • Unbranded photos for MLS.
    • Branded photos and branded aerial video for social media.
  • Social Media Image/Video Design
    • Facebook header image/video.
    • Website/Facebook/LinkedIn header image.
    • Logo design for your branded photos/videos.
  • Licensing:
    • Standard: Non-exclusive and non-transferable with specified use.
    • Optional: 1 year exclusive unlimited use: +100%
    • Licensing fees for additional uses are based on FotoQuote.
    • Cost sharing = +50% per 3rd party.
    • Photographer registers/owns and keeps copyright.
  • Proofs provided via GoogleDrive download for your approval.
  • Satisfaction Guarantee: I’ll bill you only for approved photos.
  • Payment is usually required before delivery of finals.
  • Expenses for travel might apply for some projects.
  • File delivery via GoogleDrive download.